Amazon Listing Quality Analyzer
adambrooks 104 15th Mar, 2023
After these top rivals are identified, the product listing is broken down into individual elements (over 15 of these) and a benchmark score is assigned to each one of them. Broadly speaking, these elements fall into two halves: discoverability and desirability. Discoverability deals with how discoverable a product is within the Amazon search results, while desirability relates to whether the listing is appealing enough to convince customers to purchase the product.
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